Quake Global to Provide Satellite Modems to Bell Equipment, a South African (Global) Heavy Equipment OEM

Aug 13, 2008

Bell Equipment Company SA (Pty), Ltd., a major manufacturer of heavy equipment in South Africa (a global manufacturer of heavy equipment), has chosen Quake Global to provide two-way satellite communications for its "Fleetm@tic" asset tracking and management system.

"Our partnership with Bell Equipment is a significant step in QUAKE's expansion of its worldwide distribution footprint. Bell's prominent position in the African heavy equipment market is the perfect vehicle for QUAKE(R) to introduce its modems into the only major continent where we have not previously had a presence," said Polina Braunstein, President and CEO of Quake Global. "QUAKE has earned its position as the primary supplier of satellite modems to the heavy equipment industry by providing superior transceiver technology, outstanding customer service, and effective guidance in the selection of the best satellite system for its global customers. Bell is the first major heavy equipment OEM to promote the delivery of QUAKE modems into Africa, and is projected to become one of QUAKE's largest customers. QUAKE is proud to have been chosen by Bell Equipment to provide satellite modems for Fleetm@tic."

Bell Equipment Fleetm@tic Manager, Philip Nel said, "In partnering with QUAKE, Bell Equipment has met a company that shares its passion for innovation as well as its deep-rooted philosophy regarding customer service. Bell Equipment is a world leader in terms of technology innovation in heavy equipment manufacturing. Our strength lies in that we are not restricted to a limited selection or single in-house brand of components, but that we can source the best technology available and form strategic business alliances with other world leading brands such as Quake Global.

"Bell Equipment is positioning itself as a global one-stop-shop for its customers and our Fleetm@tic product is just one of the many tools geared towards supporting our customers by providing useful information about machine production and service planning. This information is strategically geared to provide after-sales value and support to place Bell Equipment at the forefront of customer service. QUAKE shares the same vision of providing its customers with a one-stop-shop by offering a wide selection of hardware for use on a variety of networks."

The partnership with QUAKE is in line with Bell's strategic vision of growing a global brand with a global reach. "This partnership, which puts Iridium as our airtime supplier, is unique in that it meets our international needs of having only one service provider supplying worldwide coverage from pole to pole. We believe this, together with QUAKE's superior transceiver technology, will enable us to offer our customers the best satellite monitoring system in the world."

"Fleetm@tic is part of the Bell Assure programme, which strives to offer our customers a total support solution, making sure the customer is looked after from our first contact introduction to the day he sells his machine," said Bell Equipment's Group After Sales Marketing Manager, Graham Forte. "The benefits to our customers of utilizing the new Fleetm@tics monitoring system are endless, from optimizing production with an on-board weigh system to comprehensive fleet management. The upgrade, to be introduced in the last quarter of 2008, will include many new innovations including, among others, a keyless start with driver identification to reduce machine abuse. Even better is that our customers can keep an eye on their machines via the website from the comfort of their homes, offices or even while traveling."