|
ARABSAT welcomes
euronews in Arabic
July 9, 2008.
euronews, will broadcast its 7-language versions
and also the all-Arabic 8th version to be
launched in the next days, over the Middle East,
North Africa and sub-Saharan regions on its 26°
East video “Hot Spot”.
With this long-term
contract for space capacity on Arabsat's BADR-4
and brand new BADR-6 satellites, euronews will
enjoy a direct access to an Arabic audience of
more than 164 Million viewers watching the BADR
constellation of satellites in digital, from the
Maghreb countries to the Gulf, to Levant, Egypt
and Sudan, as well as to sub-Saharan Africa in
analogue taking advantage of its widely extended
C-band footprint.
A universal channel by
construction, euronews has made its name among
the international news channels since 1993 as it
leads the European market in audience and
distribution despite increasing competition. In
this era of the "citizen journalist", euronews
has adopted the crucial task of ensuring every
citizen-viewer is quickly made aware of the
facts he needs to form his own opinion of the
world.
"We are very impressed with
the perfectly mastered technical sophistication
demonstrated by euronews’ capability of
broadcasting in now eight different languages.
We will definitely put all our energy behind
supporting its successful deployment over the
whole Middle East, North African and sub-Saharan
regions via BADR-6, our brand new
state-of-the-art satellite launched as recently
as last Monday at 26°East, the Arab world’s "Hot
Spot" for Direct-to-Home broadcasting", stated
Eng.
Khalid Balkheyour, Arabsat's
President and CEO.
Philippe Cayla, Chairman
and CEO of euronews declared: “At euronews, we
believe that the role of a news channel is to
provide every individual citizen with sufficient
material for him to form his own opinion of the
world.”
“We are therefore convinced
that joining Arabsat’s BADR unmatchable
stretched coverage and high power over the MENA
region will give us the vast Arab audience
exposure we are aiming at while, conversely, our
pure editorial line will as well bring something
truly valuable to its entrenched neighborhood.”
he added.
Starting July 12th, 2008,
euronews Arabic language service will be
distributed and broadcast over the whole Arab
world via Arabsat's BADR satellites where it
will join a bouquet of 240+ Free-to-Air TV
channels and 90+ radio stations available from
the BADR constellation of satellites co-located
at its 26°East video "Hot Spot".
“We have a great deal of
admiration for the company, the work it is
producing, and its courage in broadcasting
information accurately to people who want to
look clearly at the world around them. As such,
euronews will perfectly complement Arabsat’s
already extensive diversified news channels
line-up with a unique qualitative European view
on news.” Mr. Balkheyour concluded.
|