17 November 2009

CSL Limited, announced the introduction of “ABS-CBN The Filipino Channel” to pre-paid SIM card users on their mobile phones. Supplied by SpeedCast in mobile format, this live channel provides all kinds of news and entertainment programs, such as, variety shows, music programs, documentaries, reality shows, and much more. It helps the Filipinos keep in touch with their families and friends back home.

After the successful launch of “MNC the Indonesian channel” for the Indonesian and Malay communities in August, CSL extends this service to Filipino population. With approximately 140,000 Filipinos, they represent the largest foreign community after the Chinese in Hong Kong;

CSL has understood that its success will not only come from the locals but from its ability to cater to all communities needs. Consequently CSL’s range of services will continue to grow in the coming year thanks to its continued focus on these communities.

“Undoubtedly, our prepaid SIM card is one the most complete and useful card of its kind," said Aenil Premji, Chief Marketing Officer of CSL Limited. "Being Hong Kong’s first mobile operator to offer the mobile Filipino channel is a good demonstration of our leading position in bringing compelling services to our customers. Not only does it provide users with the low rates in the Hong Kong market, it gives users access to different value-added services. And it is our commitment to continually bring the highest quality infotainment services to our customers. "

Pierre-Jean Beylier, Chief Executive Officer of SpeedCast Ltd, added, I am very happy to see SpeedCast enabling once again a very unique Mobile TV offering at CSL. This latest channel will serve one of the largest foreign communities in Hong Kong whose needs were not addressed on Mobile phones up till now. Our cooperation with CSL is a perfect example of the value SpeedCast creates for an operator with the combination of a strong technical expertise in mobile production and streaming and a deep understanding of and relationship with the media industry.